Beauty Industry

Here Come the Yanks

The NY ball team launches its own fragrances for men and women.

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By: Jamie Matusow

Editor-in-Chief

The New York Yankees baseball team, Cloudbreak and Firmenich will collaborate on a masculine (New York Yankees for Him) and a feminine fragrance (New York Yankees for Her) in the spring of 2012. New York Yankees for Her comes in a square bottle emblazoned with the Yankee’s logo. New York Yankees for Him is a matching blue flacon. A 1.7 oz. bottle sells for $49. A 3.4 oz. bottle retails $63.

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